1697 Capital
Discover our values and what drives us
1697 Capital
In our world, the sky
is just the beginning
At 1697 Capital, we are guided by a core set of values that drive us and how we work. We love the adventure of discovering new worlds, uncovering hidden opportunity and applying new and imaginative ways to build and improve. It is our excitement of the unknown worlds that have yet to be invented that propels us forward with energy, vigor and optimism; coupled with our need for speed.
View our principles below to get an idea of the things that move us and guide us in our everyday.
1697 Capital
OUR MISSION
Building momentum to
achieve the impossible
We are inspired by the unprecedented. We empower our customers to reach
new heights -- building legacies, catalyzing change and driving ambition.
LEGACY BUILDING
We don't just boost business momentum — we build legacies. We empower our clients to transform their visions into reality; creating something stronger and more powerful than they ever imagined.
CHANGE CATALYSTS
We are catalysts for change. We provide the momentum our clients need to revolutionize their businesses and unlock their full potential; helping them achieve what was once considered impossible.
FUELING AMBITION
We fuel ambition. We partner with our clients to ignite and energize their businesses from the ground up; making them more resilient and dynamic than they ever thought possible.
1697 Capital
A commitment to
the extraordinary
Our ambition is a call to action—to think
bigger, act braver and push past the
boundaries of convention. Mediocrity is
our antithesis. It's the safe, predictable
path that leads to unremarkable
outcomes. Instead, we are drawn to the
difficult, the innovative, and the
transformative.
Challenging
the status quo
We believe that true progress comes from
challenging the status quo and redefining
what's possible.
Innovating
beyond the
expected
At 1697 Capital, we see obstacles not
as roadblocks, but as opportunities to
innovate beyond the expected.
Building legacies
of excellence
We are dedicated to building legacies of
excellence for our clients, with every
achievement serving as a testament to
the daring and dedication that fueled
their success.
1697 Capital
OUR VALUES + BELIEFS
Curiosity, ambition,
pushing boundaries
and exceeding
expectations
At 1697 Capital, we are guided by a
core set of values that drive us and how
we work. View our principles below to
get an idea of the things that move us
and guide us in our everyday.
Anything is possible
Unrestricted potential. We are not constrained by current limitations but instead driven by what could be. We see beyond the present; embracing the power of imagination and innovation.
Think big
Audacious ambition. We refuse to settle for the ordinary. This isn't just about setting high goals; it's about embracing a fearless, bold, and unconventional approach to reaching them.
Be different
Bold individuality. We celebrate uniqueness as a source of strength. We recognize that what makes you stand out is what makes you essential and powerful.
Be curious
Intellectual curiosity. We value an inquisitive and questioning mindset. It's the driving force for continuous learning, growth, and discovery.
Never stop moving
Dynamic adaptability. We are momentum builders - embracing continuous motion and evolution to stay ahead in a constantly changing environment.
Exceed expectations
Exceptional execution. We are dedicated to delivering above and beyond what is expected, consistently surprising and delighting.
No limits
Boundless growth. We are committed to continuous expansion and the constant pushing of boundaries. There are no limits to what we can achieve here.
80/20 always
Strategic impact. We strive for efficiency and purpose; Ensuring every action is intentional and designed to achieve the greatest possible outcome.
Outwork everyone
Unwavering Commitment. We're driven by a deep love for our work. This passion fuels a consistent and dedicated effort to perfect our craft and achieve excellence.